Bartec USA is the market leader in Tyre Pressure Monitoring tools for the automotive industry. HJC Design were asked to design and develop a wireless tyre pressure monitoring tool to compete in the North American market.
Product Design Brief
Bartec’s existing housings were outdated and oversized for their new compact OLED circuit design, failing to project an image of quality and desirability.
Iterative Product Development
Ergonomic studies of both button and display position were carried out using hand crafted blue foam models during the concept generation stage. These prototype models were produced to develop usability and anthropometric fit, alongside specifying optimum USB socket and internal component location details.
HJC were in continuous liaison with Bartec’s electronic engineers to assist with the PCB layout of major components, helping to optimise the performance of the product and maintain design intent.
The striking design has been stripped down offering a fascinating contrast to the intricate detailing of Bartec’s technology enclosed within. A light satin finish helps give an element of sophistication and quality, with the colour palette remaining neutral to satisfy Bartec’s wide client base.
Future product enhancements such as additional function buttons and docking station mounts were integrated into the tool design giving Bartec additional flexibility at no extra cost.
The design language has been applied attractively through the product range via aspects such as material, colour scheme, silhouette, texture and button layout, presenting Bartec with an unmistakable family of products.